
Corporate storytelling in the Age of AI
Corporate storytelling in the Age of AI After a long and exhausting day, you sit down in front of the

Corporate storytelling in the Age of AI After a long and exhausting day, you sit down in front of the

The True Art of PR: Balancing with Soft Skills From the outside, and at a superficial glance, the world of

The significance of traditional media platforms – television, print, news sites – has been declining for years: in some markets,

What are the PR trends and processes that will determine the development of our profession in the period ahead? Spoiler

5+1 Ways to Make Your Press Trip Not Just a Success — But a Story Worth Covering Press trips are

A company’s history can be a powerful strategic tool in the hands of communicators, if used correctly. How is an

In the interview with Attila Bátorfy, the increasing importance of data visualisation and the causes and dangers of misleading data presentation are discussed. A reading list is also provided at the end of the article.

Everybodytalks about the disruptive energy of artificial intelligence-based applications in the communication industry. Nobody can forsee the future in details but we can feel that this is a time of significant changes. We try to look into what lies ahead of us with renowned international AI strategist, writer and keynote speaker, Antal de Waij.

How media industry and content creation could survive in the shadow of AI? How do Dutch media companies manage transparency and other ethical issues related to the usage of AI? Rick Thomson of ADR NieuwsMedia answered IdeaBank’s questions in Rotterdam.