- The challenge: The work of physiotherapists requires them to draw a lot for their patients on a daily basis.
- The solution: We created a password-protected website accessible to all members of the Association of Hungarian Physiotherapists (MGYFT) to make their daily work more efficient and effective. Users can compile custom sets of exercises, then save and print the sets or even e-mail them to patients. The site is extensible.
- The results: Website traffic has been growing from month to month. The number of page views was 14,000 between March and November 2016.

Substack, Patreon and the others: new areas of PR work
The significance of traditional media platforms – television, print, news sites – has been declining for years: in some markets,



